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Over the years, through applications of its innovative proprietary technology and in-depth knowledge of niche markets, the Group has continuously enhanced the nutritional value, taste and packaging of its products and developed various high-end functional products to broaden its product portfolio. These consistent efforts have contributed MENGNIU to become the top brand in the China dairy industry. Currently, the Group provides 3 main categories of products to consumers comprising of over 400 healthy, nutritious and tasty dairy products, which are well-received by the market.
 
  Product Mix  
   

 

Liquid Milk
Liquid milk is the main revenue contributor of the Group. It comprises UHT milk, milk beverages and yogurt.
UHT milk Milk beverages Yogurt
UHT milk is the core product of the Group. The category covers the, Milk DeluxeMengniu Pure Milk, Mengniu Flavored Milk, Future Star series and Student’s Milk, etc.
The milk beverage category includes Fruit Milk Drink series, Yoyi C series and Suan Suan Ru series, etc.
The yogurt category includes major products such as the Just YogurtChampion,Milk Deluxe YogurtFuture Star Kid Nutritious Flavored YogurtInner Mongolia Solid Yogurt, Bio and European Charcoal Yogurt etc.


Ice-cream Milk formula products
     
The ice-cream products mainly include Suibian, DeluxeMood for GreenIce+ and Russian Milk Ice Cream.   Infant milk formula brand products include Yashily Kieember, Yashily Kieevagour, Yashily Qinérshi, Yashily Qinérshuo, Reeborne, Dumex Diamor series, Dumex Bouyoujia series, Dumex TruYn series, Dumex goat milk series, Doraler goat milk series and Arla Baby & Me series, etc.
 
     
Other products    
     
Other products mainly include Silk Americano Soymilk, Arla shredded mozzarella, Lao Qu Bei and Arla Little Explorer dairy product series, etc.    
   
 
   
 
www.mengniu.com.cn